FutureCast® is an evaluation tool designed to fulfill Annual Giving’s responsibility to uncover new prospects who now merit increased face-to-face attention. Annual Giving donors will be scored for the likelihood of giving. All personal attributes gained during the screening will be appended to the donor’s profile and transferred for future research.

Appended personal attributes used in scoring can include:

  • Head of Household
  • Median Home Value
  • Length of Residence
  • Hobbies
  • Children
  • Marital Status
  • Age
  • Donations
  • Estimated Wealth
  • Homeowner
  • Investments
  • Political Gifts
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